![]() Of course, shoppers can choose not to buy from the seller in the Buy Box but to use another seller. Winning the Buy Box is, therefore, crucially important to being successful on Amazon. In other words, if you are a seller and it is your product listing in the Buy Box, you get the sale. On a mobile device, the Buy Box appears below the product image and the main product details – price, discount information, availability, and shipping details. On a desktop computer, it appears on the right of the screen. Crucially, the shopper can click Amazon's Add to Cart button to make their purchase – this button is in the Buy Box too. The Buy Box lets shoppers make selections about a product, such as the quantity they want to buy, as well as giving details of the seller. ![]() The number is even higher for sales on mobile devices, with many experts believing the total figure could be closer to 90 percent. In fact, 82 percent of sales on Amazon go through the Buy Box. ![]() There is a lot of information on a product page on Amazon, but the most important is the Buy Box. Get your Perfect Order Percentage (POP) ScoreĪmazon Buy Box Mobile - increasing importance Conclusion.What Amazon Buy Box is How to Get into Amazon Buy Box Becoming Eligible for Amazon By Box Optimizing the Variables to Win Amazon Buy Box Tips on How to Win Amazon Buy Box: ![]()
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